• reddig33@lemmy.world
    link
    fedilink
    arrow-up
    2
    ·
    1 year ago

    No one really knows other than Netflix execs. A lot has to do with the cost of the show per viewer. It’s why HBO/Discovery is filling up with reality programming (cheap to produce). You can have a great show and it can end up in the top ten, but if it costs too much to make then the network has to figure out if production costs can be cut. Or if costs can be offset by product placement.

    Streamers shifting to ad-based plans also changes things. You can now have a premium program that’s a “loss leader” if it brings in enough subscriptions that also watch the cheap programming and existing back catalog. The additional eyeballs on ads means more cash intake for the network which balances out the more expensive shows.

  • GissaMittJobb@lemmy.ml
    link
    fedilink
    arrow-up
    1
    ·
    1 year ago

    There’s not going to be one single number for this - you’re most likely looking at views/production costs or effect on retention/production costs.

  • towerful@programming.dev
    link
    fedilink
    arrow-up
    0
    ·
    1 year ago

    It’s more than just views. It’s rewatches, binge watches, complete vs interrupted episode watches, probably even time skips.
    Likely also where the view comes from, like a specific search vs general recommendations vs targeted recommendations

    • bionicjoey@lemmy.ca
      link
      fedilink
      arrow-up
      1
      ·
      1 year ago

      If you think about it, Netflix doesn’t get paid by the view, they get paid by the subscription. So the ideal Netflix show is one which is desirable enough to draw in and retain subscribers while being cheap to produce. Whether or not people actually watch the show is irrelevant to them. If it gets people in the door it’s a winner.