• kudra@sh.itjust.works
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    17 days ago

    This is the first time on Not The Onion I’ve genuinely been flabbergasted that it really wasn’t from The Onion.

    I guess they’ve calculated that people will react with similar incredulity and thus brands awareness, but still, wtf.

    • Monument@lemmy.sdf.org
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      17 days ago

      The limited-time rebrand to Maxwell Apartment […] is one of two [marketing] campaigns debuting from the coffee brand

      It’s just advertising.