There are hundreds of more or less similar land listings in the city. Their average price is $x/m2.

To make this land unique, owner worked on the land and made it look pretty. It is no longer a pure investment decision for the buyer. It is has recreational value.

Owner wants to sell at $3x/m2.

Can marketing make that happen?

Marketing can mean showing this listing to 1M people like Ryan Serhant does on Youtube.

  • Lexam@lemmy.world
    2·
    13 days ago

    “Can marketing work to increase sales price of land?”

    Let me introduce you to this cute little place called Greenland. Weather is beautiful year round.

    • Onomatopoeia@lemmy.cafeEnglish
      1·
      13 days ago

      That’s less “marketing” than location. Location, location, location.

      It’s been important since the beginning of flight as a waypoint, and is far enough north to provide security coverage for the Atlantic.