Yes I use TikTok. I don’t watch short form content on any other platforms. I started on TikTok back in 2019. During the pandemic it was great. In the last year or so it’s become a lot more TikTok Store ads. Which I guess was inevitable for a free platform that doesn’t charge you to sign up or access it. Just like FB or Instagram they make their money off user data and ads. The only other problem I’ve had recently is it seems that they don’t serve up the content of the people I follow as much as they used to.
The TikTok Algorithm is very tailored to what you interact with. So to me it’s always very telling when people spout off what they see when they use TikTok. My For You Page (FYP) is all DIY, woodworking, funny dogs/cats, and married people humor. While my wife’s FYP is dancing, new music/bands, and other funny humor.
I assume it has to do with the fact that along the equator it’s typically warmer and the equator runs through the northern part of South America. So if temperatures go up they’ll go up there first and head north south respectively. I don’t think they meant Souther Hemisphere as much as they mean Southern Mexico / South America.