This is verrry niche but Live from Moosejaw is what looks to be a YouTube comedy series that’s just starting up about a long time local hockey broadcaster who gets saddled with a big city equivalent on his talk show. I enjoyed the teasers/setup they were showing before today’s premiere episode https://youtube.com/@LivefromMooseJaw?si=BvgpECdEEltcKlY4
Hmm haven’t seen that yet personally but I’m sure YouTube is always trying things to get around adblockers and probably A/B testing it on various accounts or countries. You could try making sure unlocks rules/definitions are up to date.
Unrelated but I also have been using sponsor block which skips over in-video sponsors which is nice. Though it’s community updated so very new videos might not have the sponsor segments marked yet.