It’s been going to shit since like, 2015? I think that’s about when ad blockers became a necessity to just read any website on the internet. Maybe a few years before that.
Consequently, I believe the adpocalypse on Youtube, roughly around 2015, is when things started getting really bad. It was made public that basically anything on the internet that uses an algorithm to deliver content could be gamed so that the lowest effort content could be seen in the same places as the good content, which only incentivized people to start making low effort content en masse. The low effort content eventually needed its own repository because it was becoming the dominant form of media on the internet. Now we have Tik Tok, Youtube Shorts, and Facebook Squirts.
It’s been going to shit since like, 2015? I think that’s about when ad blockers became a necessity to just read any website on the internet. Maybe a few years before that.
Consequently, I believe the adpocalypse on Youtube, roughly around 2015, is when things started getting really bad. It was made public that basically anything on the internet that uses an algorithm to deliver content could be gamed so that the lowest effort content could be seen in the same places as the good content, which only incentivized people to start making low effort content en masse. The low effort content eventually needed its own repository because it was becoming the dominant form of media on the internet. Now we have Tik Tok, Youtube Shorts, and Facebook Squirts.